For over 12 years, my experience as a strategist and marketer has been rooted in addressing one key growth-blocker. Brands and their audience/customers don't always see the world the same way. Finding that shared view is where meaning lives. Marketing communications is how I close that gap.
Brand marketing leader with 12+ years building and scaling integrated marketing and brand initiatives across in-house and agency teams.
I have developed multi-channel brand platforms and lead cross-functional teams to execute with creative ambition and measurable impact. I've managed campaigns with budgets exceeding $100M, built repeatable frameworks for creative and media experimentation, and connected brand investment directly to business outcomes.
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